Archive | Social Media

State of Social Media Marketing in 2015

State of Social Media Marketing in 2015

The online marketing space is crowded. Too many choices and ultimately confusing for many who dare not dip their toe in the water. It is no surpirse that social media marketing and networking appears to be growing, particularly on mobile. Organic search for example has just become too difficult, unless you  know what you’re doing […]

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Posted in General marketing, Internet Marketing Tips and Strategies, Social MediaComments Off

Why it is crazy NOT to use Social Media for your business

Why it is crazy NOT to use Social Media for your business

Albert Einstein once said ” The definition of insanity is doing the same thing over and over again, and expecting a different result.” If you’re not actively using social media to propel  your business online, and still expect better results eventually,  well ….. Social media has created a revolution online. Platforms such as Twitter and […]

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How Social Media Can Empower Your Employees To Be Brand Advocates

How Social Media Can Empower Your Employees To Be Brand Advocates

Brand advocacy is the pinnacle of SOCIAL CURRENCY. You cannot buy it, but you can certainly build it. There is certainly no denying that businesses, entrepreneurs and marketers are now beginning to take advantage of brand advocates in order to tell their brand’s story in social channels,  such as Facebook, Twitter and even LinkedIn. But […]

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Top Linkedin Social Selling Tips for 2015

Top Linkedin Social Selling Tips for 2015

With the rapid growth of adoption of social media in the B2B space, social selling is definitely the latest trend to be buzzing in the marketplace. Social selling using LinkedIn is seen as a positive growth area considering the constant reminder we inevitably get that the LinkedIn demographic is predominantly professional with an average salary […]

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Top 10 Social Media Marketing Trends in 2015

Top 10 Social Media Marketing Trends in 2015

While creating a Top 10 Social Media Marketing Trends in 2015 list, it was always going to be difficult to avoid mentioning content marketing. Now, content marketing has figured prominently in the last few years worth of predictions. Some may have been hoping that this was a fad, and a more convenient and less expensive […]

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7 Social Media Marketing Trends for 2014

7 Social Media Marketing Trends for 2014

Want to know how social media is being used by marketers in 2014, and what strategies are proving effective ? Our friends at Social Media Examiner recently commissioned its 6th annual 2014 Social Media Marketing Industry Report to understand how marketers are using social media. Over 2,800 marketers were surveyed for this report, representing some […]

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The Importance of Google+ for Business Owners

The Importance of Google+ for Business Owners

Attention Business Owners As a business owner, wouldn’t it be great if you could: * Ramp up natural traffic to your website, * Be found on Google for more search terms, and * Grow your business online & make more money? If you want to increase organic traffic by more than 150%, think Google+. If […]

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Social Media News – March 2014

Social Media News – March 2014

There is so little going on in Social Media at the moment … NOT ! LinkedIn Hits 50 Million Members in Asia Pacific, 5 Million In Australia   While there are 5 million accounts in Oz, 3.3 million are active on a monthly basis. Guess what ? LinkedIn is not blocked in China, whereas most […]

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Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram – How Do They Stack Up in 2014

Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram – How Do They Stack Up in 2014

Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram …. At one stage or another pundits predicted they would not last. Well, not only are they still here ( Facebook ~ 10 years old ), many have flourished. What are the similarities and differences between our favourite Social Media platforms ? Here is a quick look, from our […]

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Amazing Pinterest Marketing Statistics To Grow Your Business

Amazing Pinterest Marketing Statistics To Grow Your Business

Although Pinterest is the 3rd largest social media site after Facebook and Twitter, and a relative infant with regard to social media marketing,  statistics tell us that to ignore it would be unwise. Here are some amazing Pinterest Marketing statistics that should easily sway you to include Pinterest in your social media marketing arsenal. Amazing […]

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Hot Tips To Improve Your LinkedIn Presence – Phase 2

Hot Tips To Improve Your LinkedIn Presence – Phase 2

Remember how we impressed upon you how large and compelling the LinkedIn network is, and how critical it was to have a top-notch, best-practise built presence on LinkedIn ? Well, as it turns out, it would have been a crime to leave you with the view that 10 tips alone would be enough to enable […]

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Top Social Media Management Tools For Your Business

Top Social Media Management Tools For Your Business

Increasingly, businesses are finding they need access to top Social Media management Tools to help automate their online marketing efforts. As businesses and professionals alike embrace social media more and more, they are finding that one of the major challenges facing them include finding the best way to manage multiple social media platforms, via social […]

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